Apple: mind control
2011/11/13 Leave a comment
Ok, now I’m pissed. Apple: think different? No more.
I’ve been using a Mac for 4 years now and I’m pretty pleased by the overall performance. The machines are pretty good, the OS mixes the best of the two worlds (*nix and Windows) with a nice added flavor. But what I discover these days is I’m not a Mac user. I will never be, nor I want to.
The first signs that something wrong was happening showed up when the IPhone was released. It was nice, futuristic, Apple scented. And with a horrible Bluetooth layer that was making it impossible to have it talking to other devices but IPhones and Mac.
“WTF” I said “… did they meet any technical limitations? Bluetooth generally sucks, but everybody managed to have it talking with almost everything”.
“Nah” a Mac user friend of mine said “It’s their decision”.
“Why’s that?” I asked, but the answer bothered me. “Well, they’re making their own business like that. If you want the device, you’ll eventually get into Apple’s world, totally”. Questioned about the fact this is ‘right or wrong’, that friend of mine said it’s “absolutely right”.
At first I didn’t actually realized what it was going on.
Last year, I upgraded my camera to a professional one. The camera manufacturer was making two professional models, I picked the smaller one. Ah, I was using Aperture by the way (at that time 192€).
When I got back home with my first shoots I was all excited, but when I tried to import the pictures using Aperture I found out that Aperture wasn’t supporting the camera’s RAW format. “How strange” I thought, considering the Mac was easily able to read them. But not Aperture.
After a small search, I discovered that Aperture was actually able to import the bigger camera version RAWs, but not the smaller one.
“WTF, it’s the same format!” I thought and after a small search, I discovered that it was exactly the same format with a header field value that stated one model or the other.
I thought of a mistake and searched other people having the same issue. I found that many reported the same problem.
Some time later, Apple announced that there was a way to solve the problem: a paid upgrade to the new version of the software.
Mac users, again, stated this is absolutely alright, because “they have to make money somehow”.
I did not upgrade and used IPhoto for the first import operation (irony…).
Now, today I’m working on some important pictures challenging at least 5 other depressing bugs (1 blocker) that Apple states to be fixed in the new fantastic version of Aperture. And again, Mac users say this is “normal”.
What puzzles me is not only how the stand there stating “you buy the toy and then shut the fuck up” but how they actually managed to brainwash any goddamned Mac user on the planet. How come people working in the IT field I would generally consider intelligent and competent in this discipline, would end up saying “if you don’t pay, you don’t get the bugfixes, it’s normal”.
iMindControl.
Let me finish with the famous Apple 80s TV ad, the one against the IBM “evil empire”.
Who’s the evil empire now?